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NEWS: TV Tokyo Wins U.S. Lawsuits Against Sellers of Counterfeit Naruto Merchandise




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revolutionotaku



Joined: 19 May 2011
Posts: 888
PostPosted: Sun Jan 07, 2024 11:26 am Reply with quote
It's kinda hilarious that someone would sell bootleg merch of an anime franchise that's pretty much a dead fad.
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Top Gun



Joined: 28 Sep 2007
Posts: 4581
PostPosted: Sun Jan 07, 2024 11:54 am Reply with quote
revolutionotaku wrote:
It's kinda hilarious that someone would sell bootleg merch of an anime franchise that's pretty much a dead fad.

From what I understand Naruto is still one of the most-streamed back-catalog anime titles on the sites it's on. Hell, I've seen middle schoolers today walking around wearing Naruto merch. It's hardly forgotten, and there's clearly enough money left in it to make attempting to sell bootleg merch worthwhile.
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Gem-Bug



Joined: 10 Nov 2018
Posts: 1213
PostPosted: Sun Jan 07, 2024 12:12 pm Reply with quote
Top Gun wrote:
revolutionotaku wrote:
It's kinda hilarious that someone would sell bootleg merch of an anime franchise that's pretty much a dead fad.

From what I understand Naruto is still one of the most-streamed back-catalog anime titles on the sites it's on. Hell, I've seen middle schoolers today walking around wearing Naruto merch. It's hardly forgotten, and there's clearly enough money left in it to make attempting to sell bootleg merch worthwhile.


Yeah, my nephew has Naruto posters in his room, and he's 11. The anime ended when he was 5.
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Thespacemaster



Joined: 03 Mar 2012
Posts: 1111
PostPosted: Sun Jan 07, 2024 12:34 pm Reply with quote
The show is still popular all around the world especially for littler kids and in other countries in Europe, South America and other African and Asian nations.

So these guys pretty much tried to pocket those markets with naruto and probably hoped they could get away selling bootleg merch. they were wrong.
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malvarez1



Joined: 17 Nov 2008
Posts: 1689
PostPosted: Sun Jan 07, 2024 12:44 pm Reply with quote
Calling Naruto a "fad" is the dumbest thing one can say, unless a fad can last for over 20 years. You may as well call DBZ and One Piece fads.

I do have fond memories of when the first Pokemon film released, and critics were calling it a fad. LOL.
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HyperGatack



Joined: 20 Dec 2006
Posts: 208
Location: MA
PostPosted: Sun Jan 07, 2024 1:15 pm Reply with quote
I wonder what this means for THE SENSE OF RIGHT ALLIANCE
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MrPuzzles



Joined: 27 Sep 2023
Posts: 152
PostPosted: Sun Jan 07, 2024 1:25 pm Reply with quote
And this will stop a grand total of maybe 2% of the influx of bootleg goods, and just for Naruto.

Money well spent, TV Tokyo. You sure showed those counterfeiters.
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db999



Joined: 23 Dec 2017
Posts: 300
PostPosted: Sun Jan 07, 2024 2:32 pm Reply with quote
Gem-Bug wrote:
Top Gun wrote:
revolutionotaku wrote:
It's kinda hilarious that someone would sell bootleg merch of an anime franchise that's pretty much a dead fad.

From what I understand Naruto is still one of the most-streamed back-catalog anime titles on the sites it's on. Hell, I've seen middle schoolers today walking around wearing Naruto merch. It's hardly forgotten, and there's clearly enough money left in it to make attempting to sell bootleg merch worthwhile.


Yeah, my nephew has Naruto posters in his room, and he's 11. The anime ended when he was 5.


Yeah the whole idea that naruto isn't popular anymore is silly, especially considering its sequel series Boruto is still going strong, regardless of how you feel about its quality. Also my Boss at work literally just finished watching the show, and we had a conversation about it so, yeah I think it's still decently popular.
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Hal14



Joined: 01 Apr 2018
Posts: 669
Location: Heart of africa
PostPosted: Sun Jan 07, 2024 6:02 pm Reply with quote
malvarez1 wrote:
Calling Naruto a "fad" is the dumbest thing one can say, unless a fad can last for over 20 years. You may as well call DBZ and One Piece fads.

I do have fond memories of when the first Pokemon film released, and critics were calling it a fad. LOL.


I still remember a news article when Pokemon Go first relesed that called the franchise a "Mega-fad". Some people just can't accept it when something they don't like/respect/acknowledge is popular
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samuelp
Industry Insider


Joined: 25 Nov 2007
Posts: 2231
Location: San Antonio, USA
PostPosted: Sun Jan 07, 2024 6:11 pm Reply with quote
MrPuzzles wrote:
And this will stop a grand total of maybe 2% of the influx of bootleg goods, and just for Naruto.

Money well spent, TV Tokyo. You sure showed those counterfeiters.

I'm pretty sure TV Tokyo isn't under any illusions that these lawsuits are going to result in any damages being paid to them, or even act as a deterrent to overseas bootleg manufacturers or their networks of online shops.

It's likely moreso to set court case precedents in cases like these that could, in theory, be used as evidence to push for new laws and regulations that actually could be effective against this sort of thing; or even more, to give them leverage in negoations with other countries involved in this sort of thing in trade negotiations.

It doesn't really cost _that_ much money to sue someone who doesn't even attempt to defend themselves... And it leaves a nice legal paper trail for the future.
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MrPuzzles



Joined: 27 Sep 2023
Posts: 152
PostPosted: Sun Jan 07, 2024 6:32 pm Reply with quote
samuelp wrote:
MrPuzzles wrote:
And this will stop a grand total of maybe 2% of the influx of bootleg goods, and just for Naruto.

Money well spent, TV Tokyo. You sure showed those counterfeiters.

I'm pretty sure TV Tokyo isn't under any illusions that these lawsuits are going to result in any damages being paid to them, or even act as a deterrent to overseas bootleg manufacturers or their networks of online shops.

It's likely moreso to set court case precedents in cases like these that could, in theory, be used as evidence to push for new laws and regulations that actually could be effective against this sort of thing; or even more, to give them leverage in negoations with other countries involved in this sort of thing in trade negotiations.

It doesn't really cost _that_ much money to sue someone who doesn't even attempt to defend themselves... And it leaves a nice legal paper trail for the future.


Counterfeiters don't care because they are so numerous. They don't care about case precedents, or even what enforcement measures will be taken. It's just like with scam call centers in India. There are so unbelievably many of them that it just doesn't matter.

eBay has looooong since outright stopped reviewing user reports and flags over counterfeit goods because they simply can't do anything about it. They shut down one account, ten more pop up. They don't shut down any, ten more still pop up. They block certainly products, they simply work around them.
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Zimmer



Joined: 08 Jul 2015
Posts: 182
PostPosted: Sun Jan 07, 2024 7:44 pm Reply with quote
revolutionotaku wrote:
It's kinda hilarious that someone would sell bootleg merch of an anime franchise that's pretty much a dead fad.
>Dead fad

Why are some people so quick to expose how little they know?
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_Darkblondie_



Joined: 21 Feb 2014
Posts: 30
PostPosted: Tue Jan 09, 2024 9:36 am Reply with quote
revolutionotaku wrote:
It's kinda hilarious that someone would sell bootleg merch of an anime franchise that's pretty much a dead fad.


what? I just read here that Naruto is one of the most watched anime series on netflix:

animenewsnetwork.com/feature/2024-01-03/an-anime-insider-take-on-the-netflix-engagement-report/.206122
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@ASAnime6



Joined: 08 Feb 2022
Posts: 387
PostPosted: Wed Jan 17, 2024 11:58 am Reply with quote
revolutionotaku wrote:
It's kinda hilarious that someone would sell bootleg merch of an anime franchise that's pretty much a dead fad.
Naruto is the most series that i seen on hoodies and merch in real life. it is that successful.
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